9 Social Media Mistakes To Watch Out For When Running Ads

Putting together big marketing campaigns is not an easy task, be it for a new product launch, a sale or anything else. You can plan every single moment and still something might go wrong. The Internet...

With the announcement of Facebook’s core focus area of 2018, the question of the quality of social media content, campaigns, and comments is more relevant than ever. One of the ways brands can easily ...

In a surprising twist of events, YouTube managed to find itself in hot water not once, but twice in 2017. This time, it was discovered that many of the videos of children performing normal activities ...

No longer can a person go online and post hateful comments and derogatory statements anonymously. What you say online follows you and it is not forgotten. A Swiss man learned this lesson the hard way ...

As Facebook proceeds to drive organic reach into oblivion, advertisers continue to invest more into paid engagement. Ad spending on Facebook has been increasing by 74% (!) year over year. eMarketer fo...

The shift to digital for luxury brands has lead to both great opportunities and risks. The vulnerability a luxury brand faces online is made even greater by the mission of the luxury industry: to crea...

Social media has greatly changed the human resources industry. In fact, one might say that it has had a revolutionizing influence on HR.

Last week, Facebook announced some of the first steps they’ll be taking to combat hoaxes and fake news within the Facebook News Feed. These steps included easier reporting, flagging stories as dispute...

In today’s world we expect to get everything from social media and with 2.3 billion+ active social media users globally, this is only increasing in convenience and norm. We comfortably rent other peop...