BrandBastion Blog

No matter how long you’ve been working in social media without issue, the day may arrive when something goes wrong. One of the ways to prepare for a crisis is to know what other brands have done to ov...

While you might not be aware that your legal team should be involved in your social media efforts, it is important for any brand to be implementing their team in this way in order to prevent any poten...

Back in 2011 Facebook released a Moderation Blocklist, a functionality that allows page administrators to define certain keywords that they want hidden from their page. Within a few seconds of posting...

  We are excited to announce that as of June 1, 2016, TechCrunch has started using BrandBastion to power the comments moderation all across its website. All articles on TechCrunch will now be protecte...

Keeping up with the social media trends as they evolve throughout 2016 is a large part of a social media marketer’s responsibilities. Knowing which platforms and tools will dominate helps ensure you a...

If real-time marketing continues to grow and expand as quickly as it did in 2015, it is safe to say that 2016 will be the year of real-time social media marketing.

Clearly, Facebook is still the dominant social network. When you consider that Facebook has 18 times as many users as its nearest competitor, and on a monthly basis, 1.31 billion of them are active on...

Social media is increasingly becoming the platform through which companies find and attract new talent. Recent surveys show that 73% of recruiters have hired a candidate through social media and 93% o...

Brand impersonation takes place when an impostor creates a page or an account on social media pretending to be a brand, using the account to gain confidence of trusting consumers or to conduct other a...