BrandBastion Blog

Social media engagement insights, news, and tips.

10 min read

How Silicon Valley Is Stepping Up in the Online Terror Takedown

This article was originally published by BrandBastion CEO Jenny Wolfram in Adweek.

11 min read

Top 11 Marketing Conferences to Attend in 2018

Every year there are more and more marketing conferences popping up everywhere: some of them are huge events with massive production. Others concentrate on specific marketing niches or locations.

6 min read

The Age of Adblock: How To Make Advertising Relevant

 

9 min read

What Are The Most Innovative Beauty Brands Doing On Instagram?

With over 200 million daily active users, Instagram has become one of the most popular social networks worldwide and a valuable space for brands to connect with consumers. The beauty industry has jump...

7 min read

Beauty Brands Who Made Expert Use of Social Media at NYFW

New York Fashion Week took the Big Apple by storm from February 9 - 17. Social media was buzzing as headlines were made. Outfits making political statements could be seen at every corner, and Hillary ...

11 min read

Brands We’re Loving On Social Media This Valentine's Day

According to Social Media Today, 22% of the world’s population use Facebook, and 76% of those users logged in every day in 2016. On any given day, Snapchat reaches 41% of 18-34 year olds in the US and...

9 min read

Social Media vs. Traditional TV: Super Bowl Ads Showdown

Even in the cord-cutting era, the Super Bowl’s reach is unparalleled, not only in the world of sports, but in all of broadcast TV. This year Fox was selling 30-second ad slots for a whopping $5 millio...

7 min read

A Year in Social Media: 2016's Highlight Reel

From groundbreaking new feature releases to billion dollar acquisitions, 2016 was a banner year for social media. Here are the top 10 social media news highlights worth reviewing...

4 min read

7 Viral Holiday Video Campaigns Worth Rewatching

The holiday season sees the biggest ad budgets of the year, and thus the most creative ads. According to the IAB, ad spending on original digital video programming has increased 114% since 2014 and ma...

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