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BrandBastion Blog

Social media engagement news and tips

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3/13/19 6:29 PM3 min read

Specialized Comment Management Vs. Basic Filtering Tools

Removing harmful comments, reacting promptly to threats, and providing a great customer ...
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3/7/19 7:57 AM3 min read

How Social Media has Changed the Game for Advertisers

Traditionally, the consumer’s path to purchase has been most commonly described in terms ...
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1/23/19 2:40 AM7 min read

What Marketers Can Learn from Gillette’s “The Best A Man Can Get” Ad

It’s only been slightly over a week since Gillette’s ad, which touched on topics related ...
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1/8/19 7:23 AM4 min read

Three Social Media All-Stars of 2018

As another new year begins, brands are already hard at work to find themselves at the top ...
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12/18/18 7:31 AM5 min read

Get Your Social Media Advertising in Shape for the New Year

December is here, and with it, the season when wellness and fitness brands everywhere are ...
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11/29/18 7:25 AM7 min read

Web Summit 2018 Lisbon: Days 3 and 4 Highlights

After a very exciting first two days at Web Summit Lisbon 2018, which gathered over ...
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11/20/18 4:03 AM< 1 min read

3 Shifts for Entertainment Advertisers in the Age of Mobile

Audiences nowadays have more choice and distractions than ever before, and producers need ...
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11/20/18 3:58 AM2 min read

Holiday Season: Benefits of Managing Facebook Ad Comments Effectively

Comments can be utilized to identify new sales opportunities, provide better customer ...
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11/9/18 7:04 AM5 min read

Brand Marketing Summit 2018: 'Marketing is Dead: Engagement is Alive'

For this year's Brand Marketing Summit, the Incite Group made the bold statement ...
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