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BrandBastion Blog

Social media engagement news and tips

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4/19/21 6:48 AM8 min read

Why Comments Matter to PR Teams

Comments indicate more than your PR team might suppose. They can help you avoid and ...
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3/31/21 11:24 AM6 min read

How To Set Up Community Guidelines On Social Media

Update your community guidelines and social media moderation policies When was the last ...
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3/10/21 6:55 AM7 min read

5 Ideas to Drive Inclusive Engagement [+ IWD '21 Brand Examples]

From challenge comes change. BrandBastion team members from all across the world joined ...
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2/22/21 9:53 AM8 min read

16 Brands That Took Public Action Against Hate Speech on Social Media

Society has grappled with racial inequality and witnessed blatant discriminatory and ...
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2/9/21 5:21 AM6 min read

Brand Safety in 2021: Trends, Trials, and Tribulations

Online content consumption is at an all-time high, which is great for your brand, right?
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2/4/21 10:15 AM7 min read

Spam and Scams on the Rise: How to Detect Them and Protect Your Brand

BrandBastion found a 43.10% increase in spam and scams on brands' social accounts from ...
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1/18/21 4:32 AM4 min read

Brand Safety on Social: Is Your Brand Doing Enough?

BrandBastion discovered that hate speech, discrimination, bullying, and spam online were ...
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7/9/20 6:26 AM9 min read

How to Respond to Online Hate Speech: A Guide from BrandBastion

Although we’ve all encountered it at some point in our lives, hate speech can be ...
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3/9/20 11:34 AM6 min read

How to Handle Profanity and Negative Comments on Social Media

Is all profanity created equal? For brands on social media, the answer is most likely no. ...
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