Brand Safety in 2021: Trends, Trials, and Tribulations

Online content consumption is at an all-time high, which is great for your brand, right? 

BrandBastion found a 43.10% increase in spam and scams on brands' social accounts from 2019 to 2020, showing just how big a problem these attacks have become.

Valentine's Day is all about giving, but brands are bound to receive some love in return in the form of comments, shares, and double clicks. ❤️

BrandBastion discovered that hate speech, discrimination, bullying, and spam online were at an all-time high in 2020. Consumers in 2021 will not be tolerant of brands that fail to stand against racism...

2020 was a challenging year for social media marketers. We could have never predicted all that would transpire in 2020, so from one week to the other, we were left throwing our planned calendars out t...

    As the famous internet expression goes: "Haters gonna hate." So as a business, why should you be concerned about what only a handful of people are saying about your brand?

A Tale Of A Social Media Marketer Once there was a social media ad,

  Fitness, health, education, and self-improvement businesses ring in the new year with an influx of new customers, new members, and new subscribers wanting to build better versions of themselves.

Facebook and Instagram have evolved a lot over the years. Increasingly, these platforms have gone from places to talk about your day to a place for businesses to reach new customers. For Facebook adve...